Hooked with Love Logo

A really simple, textured logo created for Hooked with Love, an independent crocheter.The client wanted something clean but homely, allowing for growth and versatility in her product lines yet retaining that informal and familiar fear of handmade texture, reflecting the qualities in her work.

Hooked with Love Logo

The font used is the sleek hand-brushed Selina, with minimal “imperfections” and a gorgeous variation in line thickness, it was a really unassuming yet clean choice.

Selima Font

It is also designed so it can have a transparent background, enabling it’s easy application onto promotional materials, or for stamping¬†company photographs. A really playful, but streamlined piece that I loved creating.

Hooked with Love Logo